Two envelopes to get instant presentations.
When approaching a prospect, have two envelopes ready.
On the outside of one envelope, write the word:
“Interested.”
On the outside of the other envelope, write the words:
“Not Interested.”
If the prospect is not interested in attending an opportunity meeting, hearing about your business, or reviewing a pre-approach package, look at your two envelopes and give him the envelope marked, “Not Interested.”
The prospect might be curious enough about what is inside the other envelope to change his mind and ask for a presentation.
If the prospect is truly not interested, he can review the contents of the “Not Interested” envelope at his leisure. You can place some discounted coupons for your product or service in this envelope, or maybe put in a letter asking for referrals.
What can you put into the “Interested” envelope?
Use your imagination.
You could have an application, a catalog, testimonials, a getting started CD or coupons for free training.
The point of the exercise is that most prospects want to know what is inside the “Interested” envelope.
This is also a good technique to help you close at opportunity meetings. A couple of good ideas here











